Instagram has made the biggest update since its launch back in 2010 and I’m sure social media marketeers all around the world will be too.

The photo sharing giant Instagram is updating its Android and iOS apps today to enable support for full-size landscape and portrait photos and videos.

Initially, Instagram adopted square photos as a way of distinguishing itself from other similar apps but the demand for flexibility especially for videos was growing rapidly.

Great to see Facebook is making major improvements to Instagram since their purchase 3 years ago that was estimated to be worth $1 Billion.